Well done Channel 4!

We got a phone call last week from Channel 4.

Now, we get a whole load of calls each day from people looking to relieve us of some of our hard-earned to advertise here or there, so I assumed, with my usual scepticism, that it was about advertising.

I nearly fell off my chair when they informed me that they had seen our Historical Map Jigsaws on our Unique British Gifts website and they were looking to run a piece in Kirstie and Phil's Perfect Christmas about toys, and in particular, jigsaws, that are made in Britain.

So we put them in touch with the jigsaw manufacturer, Just Jigsaws, a family run Jigsaw manufacturer in Derbyshire, who have been proudly hand-making jigsaws for generations.

I have to say, when you get this kind of enquiry, experience tells you not to hold your breath. Bot lo and behold, last night Channel 4 flew the British flag and showed Phil having a go at making a jigsaw at said manufacturer.

Having visited Just Jigsaws he was totally enthused at the skill and craftsmanship of this small British company. His passion to Buy British was instantly re-ignited.

Now I don't want to blow our own trumpet (yeah, right!), but we've been banging on about this for years. It's why we do what we do. We get the same feeling as Phil every time we go to visit a new potential supplier for Unique British Gifts or when we visit our existing suppliers. When we send out our gifts, it is safe in the knowledge that the quality of the product will exceed our customers' expectation. It blows you away!

There are plenty of quality artisan, family-run manufacturers in this country who, to be honest, need your support to keep going.

So give yourself a sense of pride and do something good for the country. Support small-scale British business!

And well done Channel 4 for showing how great these companies are!